In recognition of Autism Awareness Month, observed throughout April, Beaches Negril is highlighting the work of one of its longtime team members, Sharon Rushie, whose nearly three decades of service have helped shape a more inclusive experience for visiting families.
Rushie, who serves as kids camp manager at the resort, has become known for her commitment to supporting children and families, particularly those traveling with children on the autism spectrum.
According to the resort, her work has expanded beyond coordinating activities, evolving into a trusted support role for parents seeking a comfortable and welcoming vacation environment for their children.
Her efforts align with the broader inclusion initiatives of Beaches Resorts, which became the first resort company in the world to achieve Autism Certification through the International Board of Credentialing and Continuing Education Standards. The resort said that as of 2026, more than 80 percent of team members at Beaches Negril are certified.
members Kimani Bennett (centre) and Titzianna Brown (right) as they celebrate Autism Awareness Month.
Rushie also plays an active role during recertification visits by guiding IBCCES representatives through the property and demonstrating how the resort’s programmes and facilities support neurodivergent guests.
Danielle Daley said the resort’s approach is centered on adapting to the needs of each guest individually.
“When you meet one person with autism, you’ve met one person with autism, our goal is to adapt to each individual and ensure every guest can experience the Caribbean in a way that feels comfortable and inclusive,” Daley said.
Rushie recalled one experience involving a child whose previous vacations had reportedly been cut short because of difficulty adjusting to unfamiliar environments.
“We would let him know ahead of time what to expect, so he could prepare and by the end of the stay, he had settled into the routine and was enjoying himself which left his mother in tears as she was delighted to see him enjoying the moment,” Rushie said.
She said experiences like those have reinforced the importance of patience, understanding, and adaptability when working with families.
According to the resort, Rushie’s work has also encouraged greater awareness and empathy within her own community, influencing how she interacts with families outside of the hospitality sector.
As Beaches Negril continues expanding its focus on inclusive hospitality, resort officials said Rushie’s contribution remains central to ensuring that all families can create meaningful vacation experiences.
