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Jamaica Tourist Board celebrates 70th anniversary with ’70 Days of Jamaica Love” travel deals

The Jamaica Tourist Board (JTB) is marking a major milestone this year—its 70th anniversary—with a special promotion inviting travelers to enjoy the island’s legendary charm at a discount.

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Dubbed “70 Days of Jamaica Love,” the campaign features island-wide deals on hotels, attractions, and vacation packages, bookable from June 4 through August 12, 2025, for travel through April 30, 2026.

The initiative is part of a broader celebration of the JTB’s founding in 1955 and its seven-decade mission to showcase Jamaica’s culture, natural beauty, and warm hospitality to the world.

“Since our founding in 1955, the Jamaica Tourist Board has been dedicated to highlighting Jamaica’s beauty, culture, and warm hospitality to travelers worldwide,” said Hon. Edmund Bartlett, Minister of Tourism, Jamaica. “As we prepare to again welcome more than four million visitors in 2025, our growth reflects seven decades of strong partnership, unwavering dedication, and the welcoming spirit of the Jamaican people.”

Travelers can unlock exclusive savings, value-added packages, and special promotions by visiting www.visitjamaica.com/deals.

Donovan White, Jamaica’s Director of Tourism, said the promotion is as much a thank-you as it is an invitation. “For 70 years, we’ve helped shape how the world sees Jamaica—rich in natural beauty, alive with rhythm, and rooted in history. This special promotion is both a thank-you and a welcome. It’s an invitation to feel the pulse of reggae, to sip Blue Mountain coffee at sunrise, and to create memories on our beaches, mountains, and in our vibrant towns. There’s never been a better time to fall in love with Jamaica.”

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The deals span top tourist destinations across the island. Montego Bay continues to offer a mix of lively nightlife and white-sand beaches, while Ocho Rios remains a family favorite with attractions like Dunn’s River Falls and Mystic Mountain. Negril beckons with its famous 7-mile beach and cliffside sunsets, and the South Coast provides laid-back escapes in Treasure Beach and eco-adventures along the Black River. Port Antonio’s lush landscapes and Kingston’s cultural vibrancy round out the appeal of this dynamic Caribbean destination.

For more details on travel deals and planning a visit, go to www.visitjamaica.com.

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