Caribbean National Weekly

JTB appoints Vance Carter as US diaspora relations officer

By Sheri-kae McLeod··2 min read
JTB appoints Vance Carter as US diaspora relations officer

Vance Carter

Key Points(5)
  • The Jamaica Tourist Board (JTB) has appointed longtime public servant and former diplomat Vance A.
  • Carter as Business Development Officer for Diaspora Relations in the United States, as the agency moves to deepen engagement with Jamaicans overseas.
  • Carter, who will be based in Fort Lauderdale, Florida, brings more than four decades of service to Jamaica, including extensive experience working with the diaspora community in South Florida and across the southeastern United States.
  • He spent 41 years in public service, rising through the ranks of the Jamaica Constabulary Force (JCF) to become a senior superintendent of police.
  • The final 17 years of his JCF career were spent on secondment to the Consulate General of Jamaica in Miami.

The Jamaica Tourist Board (JTB) has appointed longtime public servant and former diplomat Vance A. Carter as Business Development Officer for Diaspora Relations in the United States, as the agency moves to deepen engagement with Jamaicans overseas.

Carter, who will be based in Fort Lauderdale, Florida, brings more than four decades of service to Jamaica, including extensive experience working with the diaspora community in South Florida and across the southeastern United States.

He spent 41 years in public service, rising through the ranks of the Jamaica Constabulary Force (JCF) to become a senior superintendent of police. The final 17 years of his JCF career were spent on secondment to the Consulate General of Jamaica in Miami.

Following his retirement from the police force, Carter remained in diplomatic service for another six years, serving as vice consul, security attaché and protocol officer from 2017 to 2023. In total, he completed 23 years of consular duty in the United States.

During his time at the consulate, Carter represented Jamaica at official functions, government engagements and diaspora events across the southeastern United States. He also coordinated protocol and security arrangements for visiting Jamaican prime ministers, senior government officials and diplomats.

Jamaica's Director of Tourism Donovan White said Carter's longstanding relationships within the diaspora would be an asset to the JTB as it seeks to strengthen ties with Jamaicans living in the United States.

“Vance’s more than four decades of distinguished service to Jamaica, including years of direct engagement with our diaspora community in South Florida, make him an exceptional fit for this role,” White said.

“The diaspora is extremely vital to Jamaica’s tourism success and his integrity, outstanding reputation and the relationships he has built across our diaspora communities will be a tremendous asset. We look forward to the impact of his work.”

Carter has also received national recognition for his public service. He was awarded the Order of Distinction in the Officer Class in 2014 and was elevated to the Commander Class in 2017.

His appointment comes as Jamaica continues to place greater emphasis on its large overseas population as an important segment of the tourism market, particularly in the United States, the island's largest source market for visitors.

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