COVID-19 has put a damper on many entertainment events and live shows around the world, but it did not stop Reggae and Dancehall veteran artiste Buju Banton from making his debut appearance as the musical guest on The Tonight Show Starring Jimmy Fallon.
On the August 18th episode of the late-night show, Banton performed “The World Is Changing” remotely with his band. Due to travel restrictions, the artiste had to pre-record his set in Irish Town, St Andrew.
“The World Is Changing” is featured on Banton’s recently released Upside Down 2020 studio album. Upside Down 2020, Buju’s first album in a decade, sold 2,995 copies in its first week.
The coronavirus pandemic has presented a unique opportunity for Banton and other local artistes to stake their claim in mainstream U.S. media. As live performances and concerts turn to virtual events, artistes are able to connect with fans in other countries without having to travel.
Back in April, the Rastafarian entertainer performed on BET’s virtual COVID-19 relief concert, among a host of American artistes.
Buju is also slated to perform on Billboard and Amazon TV soon.
Buju’s appearance came only three weeks after Chronixx performed his single ‘Cool As The Breeze/Friday’ on the show.