Regional leaders to launch Broward Welcomes the World initiative ahead of FIFA 2026
Key Points(5)
- Broward County officials, municipal leaders and soccer stakeholders will formally launch a new regional initiative Thursday aimed at positioning Broward County as a key destination during the FIFA World Cup 2026.
- The announcement is scheduled for June 4 at Lauderhill City Hall and will feature remarks from Lauderhill Vice Mayor Richard Campbell, Broward County Commissioner Hazelle P.
- Rogers and other regional leaders.
- Organizers said the initiative includes partnerships with members of the soccer community, including Inter Miami CF, the Jamaica Football Federation and the Haitian Football Federation, as part of a broader effort to engage local communities ahead of the tournament.
- Officials are expected to outline plans for coordinated activities throughout Broward County designed to highlight the region's multicultural identity while creating opportunities for local businesses, tourism operators and community organizations.
The initiative, dubbed Broward Welcomes the World, brings together municipalities, community organizations, businesses and sports partners in an effort to showcase the county's cultural diversity, tourism offerings and economic opportunities as South Florida prepares to host visitors from across the globe.
The announcement is scheduled for June 4 at Lauderhill City Hall and will feature remarks from Lauderhill Vice Mayor Richard Campbell, Broward County Commissioner Hazelle P. Rogers and other regional leaders.
Organizers said the initiative includes partnerships with members of the soccer community, including Inter Miami CF, the Jamaica Football Federation and the Haitian Football Federation, as part of a broader effort to engage local communities ahead of the tournament.
Officials are expected to outline plans for coordinated activities throughout Broward County designed to highlight the region's multicultural identity while creating opportunities for local businesses, tourism operators and community organizations.
The launch comes as South Florida prepares for the FIFA World Cup 2026, with Hard Rock Stadium in Miami Gardens set to host seven matches during the tournament.
Organizers said Broward Welcomes the World will serve as a platform to connect municipalities, residents and visitors through sports, cultural programming and community engagement initiatives tied to the World Cup.
The announcement will also include details about a June 6-7 kickoff celebration in Lauderhill featuring international soccer, youth-focused activities, cultural experiences and performances by Jamaican entertainers Wayne Wonder, Spragga Benz, Jahshii and LAA Lee.
Officials are expected to discuss the anticipated tourism, economic and community benefits the initiative could generate across Broward County in the lead-up to and during the World Cup.
