The British Virgin Islands Tourist Board & Film Commission has secured three new trademarks that reinforce the Territory’s long-standing reputation as one of the world’s premier sailing destinations.
Registered under the Virgin Islands Trade Marks Act, 2013, the trademarks include:
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BVI – Sailing Capital of the World™
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BVI – The Undisputed Sailing Capital of the Caribbean™
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BVI – Sailing Capital of the Caribbean™
Each trademark is officially registered for a 10-year period beginning May 7, 2024, providing legal protection and further elevating the BVI’s global sailing brand.
“The British Virgin Islands has long been recognized as one of the best sailing destinations in the world thanks to our steady trade winds, navigable channels, manageable currents, multiple islands and protected bays,” said Clive McCoy, Director of Tourism for the British Virgin Islands. “Securing these trademarks is a powerful step in protecting our identity, strengthening our position in the international market and ensuring that travellers, sailors and partners alike associate the BVI with sailing excellence.”
The trademarks will feature prominently in upcoming global marketing campaigns, highlighting the Territory’s unmatched sailing conditions, vibrant yachting culture, and leadership in the international sailing community.
Known for its 60 islands and cays, luxury accommodations, and world-class sailing experiences, the British Virgin Islands continues to attract global recognition. Recent accolades include being named one of The New York Times’ “52 Places to Go in 2025” and earning top spots in Travel + Leisure’s World’s Best Awards and U.S. News & World Report’s “Best Places to Visit in the Caribbean.”
